Four years after Tony Krantz left his TV producing career to focus on feature directing, he is mounting a big push in television with 8 projects set up at various broadcast networks, including a Scruples adaptation at ABC, which he is executive producing with Natalie Portman.
Krantz, who was head of primetime packaging at CAA and CEO of Imagine Television before he embarked on a feature directing career, started building his Flame Ventures into an independent TV production company last year when it sold 5 broadcast projects. With the hire of Reece Pearson as head of development, the company has stepped up its TV efforts, selling 8 projects in the past few weeks. Flame is using an indie model similar to that employed by DreamWorks TV where projects are sold directly to the networks and then laid off at the nets’ affiliated studios.
At ABC, the company has Scruples 2. It is based on the 1978 novel by Krantz’s mother, Beverly Hills novelist Judith Krantz, who also penned a sequel in 1992. Bob Brush and Mel Harris will write the adaptation and exec produce with Natalie Portman, her producing partner Annette Savitch and Krantz. Warner Bros. TV is producing as it has the rights to the property via the 1980 Scruples miniseries starring Lindsay Wagner, which it produced.